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Balancing continuity and change
Urchick also underscored the necessity of balancing continuity and change, both of which animate Rotary’s Action Plan.
“The plan is all about building on our best ideas, not abandoning them,” she said. “We face a tough balancing act. We must change ourselves and stay true to who we are.”
She asked the governors to do whatever is needed to make the club experience irresistible to members.
“That might mean changing how things are done in your district,” she said. “If your district has been doing things one way for 50 years, it’s probably time to reassess. If a club in your district isn’t active or is losing members, maybe it’s time to start a new club that fits better with the community. Just because a club or district hasn’t changed in a while doesn’t mean no one is hungry for change.”
One way to make positive change, she said, is to embrace the principles of diversity, equity, and inclusion within clubs.
“I hope you’ll join me in opening your arms to future people of action, even if – and in some cases, especially if – they don’t look or act like the typical member of your local club,” she said. “With DEI, it is easier to be united in a common purpose. It’s in those moments when we are committed and focused that we are the most effective and relevant.”
Click here to watch a video of Stephanie announed the new theme and to download the 2024-25 theme material.

